The Digital DNA of Marvesting
Digital occupies a central place in the strategies deployed by the Group.
Since 2013, Marvesting has been advising brands and retailers on their digital strategy to gain more market share.
The Group’s commitment to the evolution and adaptation of new technologies allows it to stay at the forefront of the latest digital trends (live shopping, personal shopping, metaverse, etc.) to anticipate the future needs of its clients.
An in-house digital agency that offers innovative solutions to its clients.
Marvesting has its own digital agency, Demooz.
The Group operates on two fronts: the digitization of sales forces for brands (retail media, augmented seller) and the development of community strategies (influence, verified reviews, UGC, etc.) to maximize in-store traffic.
Digital responsibility is a value that the Group and its subsidiaries share, placing the protection of privacy and data security at the heart of digital practices. In addition, Marvesting constantly seeks to minimize its environmental impact by adopting eco-responsible approaches in its digital activity.